Key Responsibilities:-

• Strategy & Planning: Develop and implement comprehensive digital marketing strategies, including SEO/SEM, email, social media, and display ads.
• Campaign Management: Oversee end-to-end campaign execution, from budgeting and content to performance tracking.
• Content Creation: Create engaging content (blogs, social posts, emails) and ensure consistent brand messaging.
• SEO/SEM: Optimize website for search engines and manage paid advertising (PPC) campaigns.
• Social Media: Manage and grow the company's presence across all digital channels.
• Email Marketing: Design and distribute newsletters and promotional emails.
• Analytics & Reporting: Monitor KPIs, analyze campaign performance using tools like Google Analytics, and report on ROI.
• Collaboration: Work with sales, design, and web teams to align efforts and create cohesive campaigns.
• Market Research: Identify target audiences, trends, and new opportunities. 

Key Skills & Qualifications:-

• Strong understanding of digital marketing channels (SEO, SEM, Social, Email).
• Proficiency with analytics tools (Google Analytics, etc.).
• Content creation and copywriting skills.
• Data analysis and reporting.
• Familiarity with marketing automation and CRM platforms.
• Ability to stay updated on industry trends.